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One of the most interesting and exciting aspects of the Internet evolution is the emergence of electronic business (e-commerce or e-business) as a viable alternative to more traditional methods of businesses being conducted today. E-commerce or e-business is defined as the process of using electronic technology to do business. B2B applications, B2C applications, portal development, etc. are all web development solutions that use e-commerce application.
Setting up and running an e-commerce application, especially one that processes a large number of transactions, ( B2B applications, B2C applications, portal development, etc.) requires technical, marketing and advertising expertise – something that a complete web solution providers like Graphinet are adept at.
Businesses to Consumer (B2C application) are e-commerce applications that provide an interface from businesses directly to their consumers. The most common example of a B2C application is a retail web site featuring the business's products or services that can be directly purchased by the consumer. The importance of B2C applications varies dramatically from company to company. For some companies, reaching consumers has been the critical aspect of their business. For others that run a chain of retail stores, a B2C application should be one of the most important pieces of their Internet strategy. B2C applications remain one of the top web application development.
Business-to-Business (B2B application) are e-commerce applications that forge new relationships between businesses. B2B applications provide new opportunities for businesses to leverage emerging e-commerce technologies to build their businesses. Examples of B2B applications include facilitating transactions for goods/services between companies, selling goods/services on the Internet to businesses, and supply chain integration. Legacy integration is a huge issue in B2B applications. If existing applications such as EDI or EFT are extended to help the B2B process, then the existing legacy applications can be a big help in moving forward. On the other hand, if two companies want to trade data, but have dramatically different legacy systems, legacy integration can be a challenge to overcome.
Business-to-Business-to-Consumer (B2B2C) is one of the emerging models of e-commerce. B2B2C is basically defined as using a B2B application to help support and rejuvenate companies attempting B2C. This is due to the fact that a B2B application has been an overwhelming financial success while B2C has not really lived up to its expectations. This model is poised to do well as it capitalizes the success of a B2B application and the potential demand of B2C. B2B provides a way for B2C companies to reduce costs and improve their B2C services. An example of B2B2C is developing products to help B2C companies increase profit by integrating inventory from the manufacturer to the distributor. An application that links one online catalog to another would be considered a B2B2C application as it capitalizes on both B2B applications and B2C applications.
There are many benefits of e-commerce. An e-business can offer personalized service, high-quality customer service and improved supply chain management. E-commerce in a way is equivalent to automation and innovation of commercial activities. Automation brings a number of distinct advantages like lesser investment, freeing valuable labor from menial tasks, etc.